MJAMR

Relationship Between E-Funds Transfer And Customer Satisfaction Of Centenary Bank Entebbe Branch.

Mwambazi Joshua, Irumba Alex


Abstract

The study investigated the relationship between e-funds transfer and customer satisfaction at Centenary Bank Entebbe Branch, Uganda. The research employed a cross-sectional survey design utilizing both quantitative and qualitative methodologies to examine how electronic funds transfer services influenced customer satisfaction levels. Data were collected from 224 respondents, including individual customers, business account holders, bank staff, and management personnel at Centenary Bank Entebbe Branch. The study utilized questionnaires, interview guides, and service records analysis as primary data collection instruments. Results revealed a significant positive relationship between e-funds transfer services and customer satisfaction (r = 0.814, p < 0.001). The findings indicated that 86.2% of respondents reported high satisfaction with e-funds transfer services, while 82.6% noted that electronic transfer capabilities significantly influenced their banking decisions. The study found that e-funds transfer services reduced transaction time by 78.4%, enhanced convenience by 84.7%, and improved accessibility to banking services by 79.9% compared to traditional banking methods. Additionally, the research established that 81.3% of customers preferred e- funds transfer over counter services for routine transactions, with mobile money integration receiving the highest satisfaction rating (88.4%). However, 58.9% of respondents expressed concerns about transaction security, while 52.2% cited occasional system downtime as a limitation. The study concluded that e-funds transfer services significantly enhanced customer satisfaction at Centenary Bank Entebbe Branch through improved convenience, speed, accessibility, and cost-effectiveness. Recommendations included strengthening cybersecurity measures, improving system reliability and uptime, enhancing user education and digital literacy programs, expanding interoperability with other financial service providers, investing in technological infrastructure upgrades, and developing responsive customer support mechanisms to address e-funds transfer challenges promptly and maintain high satisfaction levels.

Keywords

E-funds transfer customer satisfaction electronic banking digital financial services Centenary
Metropolitan Journal of Academic Multidisciplinary Research

Cite This Article

Mwambazi Joshua & Irumba Alex (2026). Relationship Between E-Funds Transfer And Customer Satisfaction Of Centenary Bank Entebbe Branch. Metropolitan Journal of Academic Multidisciplinary Research, 5(1). https://journals.miu.ac.ug/pages/article.php?article_id=595

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