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Metropolitan Journal of Academic Multidisciplinary Research
The Metropolitan Journal of Academic Multidisciplinary Research (MJAMR) is a peer-reviewed online journal published monthly. The ISSN for the MJAMR Digital Library is ISSN: 3006-4384 (Online). MJAMR focuses on enhancing research capability across different fields and is indexed in notable academic databases. Read more →
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5 volumes · 57 issuesLatest Articles
1242 articlesThe effect of brand associations on the marketing performance of Uganda Breweries Limited
The study aimed at the effect of brand associations on the marketing performance of Uganda Breweries Limited. Qualitative primary research was then undertaken through a series of intensive one-on-one interviews held with…
The Effect Of Communication Skills On The Entrepreneurial Performance Of Small-Scale Enterprises In Kyengera Town Council.
The study aimed at the effect of communication skills on the entrepreneurial performance of small-scale enterprises in Kyengera town council. This methodology was deemed most appropriate as it facilitated gathering both …
Sales Promotion And Customer Behavior In Organizations In Uganda: A Case Of Uganda Breweries Limited, Wandegeya
The main goal of this study was to look into the relationship between customer behavior and marketing campaigns in Ugandan companies, particularly in relation to Wandegeya by Uganda Breweries Limited. The purpose of the …
Drivers Of Ict Acceptance And Organizational Performance; A Perspective Of Uganda Breweries
The main aim of this study was to examine the influence of drivers of ICT acceptance on organizational performance: A Perspective of Uganda Breweries Limited. The objectives of the study were to; establish the influence …
Relationship Between Planning Skills And Entrepreneurial Performance Of Small-Scale Enterprises In Kyengera Town Council.
The study aimed at the relationship between planning skills and entrepreneurial performance of small-scale enterprises in Kyengera town council. The target population for the study encompassed all formally registered sma…
The Effect Of Technical Skills On The Entrepreneurial Performance Of Small-Scale Enterprises In Kyengera Town Council
The study aimed at the effect of technical skills on the entrepreneurial performance of small-scale enterprises in Kyengera town council. The target population for the study included all formally registered small busines…
Work Environment And Organizational Performance: A Case Of Kabale Local Government, Uganda
The study was about Employee’s Engagement and Organizational Performance: A Case Study of Kabale Local Government with objectives of: To assess the influence of work environment on Organizational performance, Kabale Loca…
Working Condition And Employee Productivity In Coca Cola Beverages Uganda: A Case Study Of Coca Cola Beverages Uganda, Mbarara Branch.
The aim of this project is to research the working conditions and employee productivity in Coca Cola Beverage Company. The research would further explore whether working conditions can have a substantial effect on the em…
Poverty And Its Impact On School Dropout; A Case Study Of Secondary Schools In Kangulumira Town Council Kayunga District Uganda
This qualitative study aimed at examining the role of poverty on school dropout among students in Kangulumira town council Kayunga district through examining the causes of school dropout, the impact of social and economi…
Employee Empowerment On Customer Satisfaction Among Hotels In Uganda. A Case Study Of La- Grande Hotel Kampala
The study heavily focused on investigating the impact created by employee empowerment on customer satisfaction at hotel La Grande in Bwaise. The study was guided by the research objectives, questions and the appropriate …